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From Best Friends to Founders.
The Story Behind Jenn + Vic
How It Started & How It's Going
From Myspace, to Media Brands
We've Captured the Attention of Millions.
Building One of Independent Music's Leading Platforms
Founded BUZZMUSIC with a mission to create a home for independent music and the artists shaping its future. What began as an idea has grown into a globally recognized platform that has featured thousands of artists and generated millions of impressions through editorial media, social content, and culture-first storytelling. By championing creativity and independence, BUZZMUSIC has become a launchpad for emerging talent and a destination for music discovery around the world.
Led Content & Community Growth for a 14M+ Cannabis Audience
Served as Head of Content at Herb, one of the world's largest cannabis media platforms, leading editorial strategy at the intersection of culture, education, and industry. Oversaw a team of 20+ creatives and directed the production of more than 5,000 articles, helping build a digital ecosystem that reached millions of readers globally. Through content innovation, audience development, and brand storytelling, contributed to the platform's rapid growth across social media, editorial, and digital channels.
Building a New Era of Cannabis Media
Founded BLUNTLY to create a new voice in cannabis media. One rooted in culture, creativity, and authentic storytelling. From industry insights and trend reporting to lifestyle features and original content, BLUNTLY explores the evolving cannabis landscape through a modern lens. By bridging education with entertainment, the platform aims to make cannabis more accessible while celebrating the communities and innovators driving the industry forward.
Amplified the Marley Legacy
Directed social strategy and digital storytelling for entrepreneur and cultural icon Rohan Marley, helping shape the online presence of a globally recognized brand spanning cannabis, hospitality, and lifestyle. Through content innovation, audience growth, and culture-driven campaigns, supported the expansion of ventures reaching audiences around the world while amplifying a legacy synonymous with entrepreneurship and impact.
What Drives Us
For more than a decade, we've built brands, launched media platforms, and helped shape culture across music, media, cannabis, and entrepreneurship. From founding BUZZMUSIC and BLUNTLY to leading content at Herb, our work has generated hundreds of millions of views and reached communities of 14M+ followers worldwide.
We've collaborated with artists, entrepreneurs, and cultural icons including Rohan Marley and Lion Order, helping scale audiences, build brands, and create moments that resonate far beyond the screen.
At our core, we believe the future belongs to builders, storytellers, and people bold enough to do things their own way.
Magazine Design
Through magazine design, publishing, and visual storytelling, we've helped shape narratives across music and culture. Our work has included collaborations with globally recognized artists and brands such as Russ, The GRAMMYs, Wiz Khalifa, Rohan Marley, and YG Marley.
Journalism & Editorial
For over a decade, we've told the stories shaping music, culture, and emerging industries. Through interviews, features, and breaking news, our journalism has reached millions while spotlighting the artists, entrepreneurs, and ideas driving culture forward.
Viral Content
From breaking independent music news to pop culture moments, we've created viral articles and social campaigns that reach millions. By blending editorial storytelling with social-first strategy, we've collaborated with some of the world's most exciting artists, brands, and creators to shape conversations and drive culture online.
Experiences
For over a decade, we've created experiences at the intersection of culture, music, and community. Our portfolio includes the Soho House Miami × Rohan Marley × Herb dinner, Toronto's iconic 6IXBUZZ boat party, BUZZ'D × Blazy Susan activations, and concert experiences across Canada. Through talent booking, strategy, and production, we create moments that leave a lasting impact.